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Prediction markets getting more professionalized and harder to beat


WASHINGTON, D.C. – A Polymarket media exhibit at their pop-up experience launch shows data relating to potential political candidates popularity on March 20, 2026 in Washington, D.C. (Photo by Alex Kent/The Washington Post via Getty Images)

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Prediction-market platforms’ courtship of Wall Street stands to bring in deeper professional liquidity and intensify competition, but will also mean it’s harder for many traders to make money.

Roughly 27% of dollar profits were captured by just 3% of accounts that are “persistently skilled,” repeatedly moving market prices towards outcomes that eventually occurred, according to an academic working paper analyzing $13.76 billion of Polymarket trades.

Skilled accounts earned consistent profits by reacting more quickly to publicly available news, arbitraging inconsistent pricing across related contracts and trading against behavioral errors. But as more institutions chase the same discrepancies, prices adjust faster and the available edge becomes scarcer.

“If you have a lot of skilled people, then they compete, and in doing so, they make prices more correct,” said Theis Jensen, Yale economist and co-author of the paper.

That means strategies that depend on wide spreads and straightforward arbitrage across related contracts may find it more difficult to profit.

“It’s harder as markets get more efficient and spreads get tighter. It’s going to be harder to find these mispricing and arbitrage opportunities,” Julie Hoover, Bank of America equity research analyst, told CNBC.

As competition intensifies, Jensen expects the proportion of traders considered to have an edge to shrink from 3% to potentially below 1%.

“I think it’s only going to be the very, very best — say hedge funds — that are able to beat prediction markets,” he said.

Hoover, however, said smaller skilled traders could still retain an edge in niche markets, as the sheer breadth of contracts allows traders to develop highly specialized expertise and even become market makers.

Large institutions also face scale constraints in thin markets. Relatively small orders can move the price enough to “evaporate the institution’s own edge”, according to Jensen, making large firms less likely to enter lower-liquidity markets where specialists may retain an advantage.

Polymarket advertisements in a subway station in New York, US, on Thursday, Feb. 5, 2026. Kalshi and Polymarket, which have been assailed by critics for encouraging financial risk taking by making betting more accessible, are now using the promise of free groceries to win over New Yorkers. Photographer: Michael Nagle/Bloomberg via Getty Images

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Counterintuitively, the participants without a persistent edge may stand to benefit from more sophisticated competition through better pricing.

Better-calibrated prices reduce the risk that such players repeatedly overpay by taking the wrong side of pricing errors.

“In an efficient…



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