Finance News

Linius Technologies: Game-changing, Data-driven Personalized Video Content



Highlights:

  • Linius Media Solutions now proven with global tier-1 clients across most major sports
  • New and existing partnerships with industry leaders Prime Focus, Magnifi, and Avid unlock significant scale
  • Technology is scalable across the US$75 billion sports broadcasting market
  • As a result the Company has secured $1.5 million in funding (before costs) via an equity placement from professional and sophisticated investors and commitments under a convertible note facility, partly subject to shareholder approvals
  • Linius has also entered into a $1.5 million standby equity facility with Eli Capital that provides the Company with full control over the facility and flexibility in strengthening its balance sheet as part of its funding strategy
  • Linius initiated cost reductions of nearly $1m annually, following completion of its latest product, Captivate
  • Proceeds from the capital raising, combined with new products, partnerships, and a reduced cost base will accelerate Linius’ growth towards cashflow break-even in early FY26

In addition to the Note Facility and Placement, the Company has entered into a standby equity facility with Eli Capital Pty Ltd (Eli Capital) with up to $1.5 million worth of standby equity capital available to the Company at its discretion over the next 18 months (Equity Facility).

The aggregate of this capital raising initiative is $3 million (before costs) subject to shareholder approval, which given the scalable nature of existing Linius solutions provides the Company with significant runway to achieve its objective of cashflow break-even.

Building of deal momentum

Linius has materially penetrated the sports market with long term contracts working with over 100,000 hours of content from 15 different sporting codes (most recently in American Football), 40 different sporting federations, in all three of its target geographies. Linius Media Solutions has gained substantial validation and accelerating momentum from deployments with tier-1 customers including IMG, Cricket Australia, Inverleigh Media, and more. In FY24, the Company entered the US market with deployments for the North American Hockey League and USA Hockey, plus the Lone Star and Peach Belt Conferences in the US college sports market.

New Partners

This validation has led to partnerships with leading industry technology providers. In Q1 FY25, Linius entered into new partnership with Prime Focus Technologies and other global system integrators, in addition to existing partnerships with Magnifi and Avid.

Prime Focus is the world’s largest independent integrated media services company with customers including Walt Disney-owned Star TV, Channel 4, ITV, Warner Bros. Discovery, Paramount, Disney+ Hotstar, BCCI, Amazon, MGM Studios and more. PFT will resell Linius’ AI-powered automated highlights and video personalisation technology to their existing and new sports and broadcast customers.

These industry leaders (Prime Focus, Avid and Magnifi) recognise the innovation and value in…



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